Last year, games industry veterans David Nelson, Phillip Black, and Tom Storr came together to create The Experimentation group, which offers consultancy services for free to those in the games industry. With experience at the likes of King and Dice, the trio has been helping other studios and game developers grow their titles. In this guest post, Tom Storr shares a recent case study with us where Shallot Games was able to turn around its monetisation and UA challenges with the aid of The Experimentation Group. Here’s how they did it. ... [MORE]
Source: https://www.pocketgamer.biz/how-the-exp ... rpi-by-75/
