Pocket Games Publish That User-generated content key to EA’s growth strategy towards "over one billion" players

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MedoSamer2
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EA is on a mission to double its player base and surpass one billion players over the next five years. To that end, the publisher plans to leverage user-generated content across its titles as a "high-frequency, low-investment" growth method.  ... [MORE]

Source: https://www.pocketgamer.biz/user-genera ... n-players/
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