Publishing giant Tencent needs no introduction, with its incredibly popular titles PUBG Mobile and Honor of Kings continuing to be hits. However, something the industry discusses less when it comes to Tencent is its messaging app WeChat and how it owns most Minigames on the messenger platform. But what exactly is WeChat Minigames, and how can we expect to see this market continue to grow? In this guest post, game design expert Jakub Remiar shares valuable insight into the state of WeChat Minigames and how it has generated $2.3 billion in revenue in just the first half of 2024 in China. ... [MORE]
Source: https://www.pocketgamer.biz/behind-the- ... f-of-2024/
