The MENA market achieved over 7.9 billion downloads and more than $1.78 billion in revenue in the first half of 2024. The half-on-half (HoH) revenue growth was 10.6%, and the year-over-year (YoY) increase was 15.6%. This is according to a new Spotlight on MENA report from data firm Apptica which shows that downloads saw positive growth, with a HoH increase of 8.2% and a YoY increase of 11.1%. The MENA region accounted for 7.5% of global downloads and 3.6% of revenue. ... [MORE]
Source: https://www.pocketgamer.biz/mena-market ... n-h1-2024/
