Pocket Games Publish That EA's Andrew Wilson: AI is at the very core of our business
Posted: Wed Sep 18, 2024 7:22 pm
AI is not just a buzzword for EA but it lies at "the very core of our business", says EA CEO Andrew Wilson. The publisher's Investor Day 2024 has been crammed full of AI talk, from the mobile experiment Project Air and bolstering NPC potential, to removing development barriers and driving efficiency. ... [MORE]
Source: https://www.pocketgamer.biz/ea-the-futu ... usinesses/
Source: https://www.pocketgamer.biz/ea-the-futu ... usinesses/