Mobile games companies spent $29 billion on marketing last year with the U.S. at the forefront after spending $6.6 billion on iOS and $5.5 billion on Android. These figures come from AppsFlyer’s Mobile Gaming Market in 2024 report which also shows that Japan is the second-largest market after spending $1.8 billion on iOS and $1.2 billion on Android, while South Korea ranked third. ... [MORE]
Source: https://www.pocketgamer.biz/us-tops-glo ... n-android/
